City reaping Halloween benefits

Halloween 2 annaNottingham is gearing up towards Halloween celebrations, and the city’s retailers are ready for a substantial growth in profits

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Over the past few years Britain’s fondness for Halloween has grown and grown, and this year we are expected to see the biggest rise in the festivities to date.

Whether you love it or hate it, Halloween has a great impact on the economy. And with candy sales expected to reach 41 million trick or treaters, it is no wonder large companies such as Nestle are reaping the rewards.

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Graph indicating the growth of popularity of Halloween in the UK

The city of Nottingham is expected to see a rise in those celebrating Halloween. Not only can you experience a terror tour at The Galleries of Justice, the Riverbank are putting on two-for-one ghostly cocktails and live music from Joe ‘Spooky’ Strange Band. Revolution are even making Halloween themed cocktails in a bid to attract as many customers as possible.

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Retailers forecast for Halloween

UK retailers are set to enjoy a £330m boost from the one day event, which is up 3.5% on last year according to analysts at Planet Retail. This year Twitter has even seen a rise in users selling Halloween costumes and props. Follow this link for more @SpiritHalloween.

“It represents remarkable growth when compared to the £12m value of the UK Halloween goods market in 2001,” the analysts’ report said.

This year, two-thirds of Britain are expected to celebrate Halloween. A figure that has risen in popularity thanks to the heavy influence from the US. The Halloween trend in the UK is heavily focused on children, and according to Mintel two in five parents purchase sweets just for trick-or-treating.

 

 

 

 

 

 

                                                                

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